Social Media Content Ideas 2025: 12 Types of Posts That Still Work
If you’ve ever sat staring at your phone thinking, “What should I even post today?” — you’re not alone.As we mentioned in our previous blog, you should be spending around…
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Social Media Q&A: How Much Time, What to Post, and How to Grow in 2025
Social media never stands still. What worked two years ago might flop today, and in 2025 the rules of the game are changing faster than ever. At Otinga Marketing, we…
Thinking of Using Social Media for Your Business? Here’s the Truth – The Good and The Not-So-Good
If you’ve been in business for more than five minutes, you’ve probably been told: “You need to be on social media!”But is it really for everyone? And if you run…
Digital vs Traditional Marketing in 2025: Which Strategy Works Best for Your Business?
Is Traditional Marketing Outdated? Here’s Our Take You’ve probably heard people say, "Traditional marketing is dead," while others claim, "Digital is the only way to go." But is it really? With all…
In the World of Digital, Why We Still Do Traditional Marketing
Part of our service at Otinga is offering businesses ways to promote their products traditional via event marketing, experiential marketing, promotions, sampling, expos and more as well as the digital…
What is Digital marketing
Digital marketing, formerly known by an array of names such as online marketing, internet marketing, e-marketing, and web marketing, has evolved into a complex field, replete with a lexicon of…